The eyes of the optometry world are on East Hampshire as a village firm has won a regional award for the second year running.

Bliinx Eyecare Studios in Kingsley has been crowned Opticians of the Year by a judging panel at the South England Prestige Awards.

It’s the second consecutive year the firm based on Ganders Business Park has claimed the title with the independent practice being lauded for “setting the gold standard in eye care and patient experience”.

The Prestige Awards were launched at the beginning of the decade to recognise and celebrate the individuals and businesses that deliver consistently excellent services to their local communities.

Nominations made by the general public are reviewed by a rigorous judging panel who select the winners based on their quality of service, innovation, ethics and values.

Vince Mason, the friendly face behind the practice, gave credit to his dedicated team: “Being named Opticians of the Year in the South of England is an incredible honour – but to receive it twice is truly humbling.

“Our team works tirelessly to ensure every patient feels valued, cared for, and leaves us with a brighter outlook—literally and figuratively.

“Seeing our patients smile is the most rewarding part of what we do.”

The firm offers exceptional care and a unique range of eyewear, with frames from sustainable and eco-friendly brands. But the most important factor is making people smile, not just through better vision but by treating customers like they’re family members with a relaxed and unhurried approach.

Vince added: “We believe in making quality eye care accessible to everyone and supporting our community however we can.

“Exceeding patient expectations while being a positive force in the local area is something we’re deeply proud of.”

To find out more about Bliinx Eyecare Studios visit www.bliinx.co.uk